Prioritization
Long-time readers know that, despite the prevalence of dashboards and other performance measurement solutions, I strongly recommend creating an alignment-focused organization as the fundamental way to...
View ArticleFun with tenure metrics
At last week’s meeting of the CMO Community, a representative of the executive search consulting firm Spencer Stuart mentioned that the average tenure for Chief Marketing Officers at U.S. companies is...
View ArticleWhat’s Missing from your Balanced Scorecard?
Mark Graham Brown has published a short, but insightful, piece about eight categories of metrics that are often poorly designed called ‘What’s Missing from Your Scorecard?’. I won’t incude the full...
View ArticleStrategy shouldn’t be static
My previous company trademarked the phrase “aligning execution with strategy” to emphasize that one of the most severe inhibitors to performance is that what companies do (their execution) often...
View ArticleLawn Activities, Yard Outcomes
Performance management continuously invades my personal life, whether it’s on airplanes, during mentoring, or at Thanksgiving dinner. Here’s another example: Not long after I moved into my previous...
View ArticleSmooth-sailing fallacy
One benefit of working for a European headquartered company is that things slow down enough in August that I can start to catch up on reading. I was particularly intrigued by a short June 2009...
View ArticleSoftware Consumption
I’m a fan of the logic model because it emphasizes outcome KPIs that monitor impact rather than output metrics that track activities. I also like strategy maps because they are simple visualizations...
View ArticleQuick Guide to Performance Management
After many years as a performance management enthusiast, I sometimes forget how much confusion there still is around the topic. Since I’m a big believer that standardized language helps reduce...
View ArticleMBWA stats for 2010
WordPress.com provides a wide variety of statistics that help you understand the health of your blog. Like most metrics, the WP statistics are one part useful and one part entertainment. To reinforce...
View ArticleMBWA 2012 in review
6 1/2 years into my hosted WordPress blog, the only complaint I’ve ever had is the statistics are a bit weak. As someone who ran a Web site analysis company more than a decade ago, it’s always been...
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